Alba International White Truffle Fair 2025
Written by Monica Bizzini on 04 October 2025

๐ International Alba White Truffle Fair 2025: DEEP RESPECT
The International Alba White Truffle Fair returns for its 95th edition with a rich calendar of events blending food, culture, and territory.
An unmissable event for enthusiasts, tourists, and professionals who gather each year in the heart of the Langhe hills.
๐ A Celebration of the White Truffleโs Excellence
The undisputed star is the Alba White Truffle, one of the most prized and rare products in the world.
The fair was created to promote this treasure and enhance the gastronomic and cultural heritage of the Langhe, Roero, and Monferrato hills, recognized as a UNESCO World Heritage Site.
The event takes place from October 11 to December 8, 2025, every weekend (from 9:30 am to 7:30 pm), transforming the town of Alba into a vibrant stage of sensory experiences, authentic flavors, local traditions, and international encounters.
๐๏ธ The World Alba White Truffle Market
At the heart of the fair is the World Truffle Market, where visitors can buy fresh, certified truffles, guaranteed by the Quality Commission. Itโs a unique opportunity to meet the trifolau (truffle hunters) and discover this true โdiamond of the earth.โ
But itโs not just about truffles: fine wines, local specialties, and a Grand Wine Bar curated by AIS Piemonte await you! ๐
โจ Cantina Demarie will be there too, with our stand! โจ
A special occasion to introduce you to our wines โ a journey through tradition, territory, and passion.
Whether you’re a local, a tourist, or simply a lover of the fairโฆ come and discover our wines, stop by and say hello!
Weโll be waiting for you! ๐ฅ
๐จโ๐ณ Show Cooking & Gastronomic Culture
Michelin-starred chefs and renowned culinary talents will take the spotlight in the Alba Truffle Show, presenting refined and creative dishes inspired by truffles.
There will also be masterclasses, sensory tastings, wine pairings with top Piedmontese labels, and expert talks on food and wine culture.
๐งญ Highlights Not to Miss
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Alba Truffle Bimbi: creative and educational workshops for children
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Simulated truffle hunts in the woods with truffle dogs and trifolau
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Immersive lunches at Roddi Castle
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Tradition and folklore, including the Donkey Palio and historical reenactments
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Themed menus in local restaurants and hands-on cooking classes
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Cultural events, art exhibitions, and music performances
๐ For updates, the full program, and reservations, visit the official website:
๐ www.fieradeltartufo.org